Wimbledon is one of the four annual tennis ‘Grand Slam’ events – the most significant professional tournaments for both men and women. In a congested sporting calendar Wimbledon faces stiff competition for fans’ attention, not only from other events but from broadcasters who are covering The Championships. For 27 years, IBM has supported Wimbledon in their pursuit of greatness as the best tennis tournament in the world. This talk will share how they are using new technology and digital platforms to provide data insights in real-time to engage fans around the globe and how this applies to all businesses who want to improve their customer engagement. and rise above their own competition.
IBM Distinguished Engineer: Bill Jinks
Bill Jinks is IBM’s CTO for Sales & Distribution in the UK, leading a team of architects to define industry solutions that exploit digital, cognitive and cloud technologies. Bill has over 25 years experience in IT, with a successful career defining architectures for clients and leading major systems integration projects, including some of IBM’s largest and most complex projects in Europe. Bill has worked with insurance clients since 2005, including an engagement as interim Head of IT Strategy and Architecture for a leading life and pensions provider. Prior to his current role, Bill led IBM’s technical team providing outsourcing and infrastructure transformation services for a large UK property and casualty insurer. Bill has the privilege of being IBM’s technical advisor to the All England Lawn Tennis Club and he is currently preparing for his 14th Championships.
More? How about our Real-Time Media Maven ?
Bruce Daisley runs Twitter's business in Europe and is responsible for the development of Twitter in UK, France, Germany, Italy, Spain and the Netherlands. He joined Twitter in 2012, having previously worked as Sales Director for YouTube and Google’s display advertising. Campaign Magazine described Bruce as "one of the most talented people in advertising". In 2014 & 2015, the Evening Standard included him in their list of Most Influential Londoners.